Payroll for Franchises: What Job Growth Trends Mean for Your Clients

Alexis Miller
Apr 23
2 min read

Franchise businesses are driving a major share of job creation in the U.S., and if you’re a payroll provider or PEO, that should have your full attention.

Payroll for Franchises Just Got More Important—Here’s Why

According to new data from the International Franchise Association, franchises will account for 11% of all U.S. job growth between 2023 and 2025, adding more than 400,000 positions.

If your clients operate in retail, hospitality, food service, or personal care—there’s a good chance they’re a part of this boom... and they’re going to need more support than ever.

Why This Matters for Payroll Providers

Your clients aren’t just hiring—they’re looking for potential hires fast, often across multiple locations, and in industries with high turnover. Franchise owners need partners who understand their growth trajectory and pain points.

This is where you come in.

Payroll companies can provide:

Scalable payroll solutions that work across multiple locations
Help with compliance as they onboard rapidly
Insights into hiring trends and labor market shifts
Tools to simplify recruiting and retention

By offering workforce solutions (like Juvo Jobs) alongside your core payroll services, you become a true business ally—not just a processor.

Industries Feeling the Heat

Franchise job growth is being led by:

Quick-Service Restaurants (QSRs): Over 4 million workers to be employed in 2025
Retail & Full-Service Restaurants: 2.3+ million jobs combined
Personal Services (Fastest growing): Including salons, gyms, childcare, wellness centers, & more.

These are the exact businesses that churn through staff quickly, face scheduling challenges, and often lack an internal HR team. That’s a big opportunity for payroll providers to step in with value-added support!

Franchise Growth In The Southeast

States like South Carolina, Georgia, and Louisiana are leading the pack, with franchise jobs accounting for 50–88% of total job growth in some regions. In many cases, this means the businesses you support are the engine of local employment.

These clients are:

Hiring frequently
Relying on local labor
Facing rising competition for talent

By equipping them with flexible hiring tools, data-backed insights, and compliant onboarding support, you help them grow faster—and more sustainably.

Want to Win More Business?

Here’s the bottom line: Businesses that are hiring more will need more payroll support. (A no brainer, right?) That’s your window. If you’re looking to...

Retain more clients
Upsell workforce solutions
Attract franchise operators

…then helping clients hire will help your business grow. The franchise boom is already underway. Now’s the time to meet it with smart, scalable tools that support the people side of payroll.

Want to offer your clients a better way to hire hourly workers—without the cost or clutter of traditional job boards? Partner with Juvo Jobs and help your clients hire locally at a fraction of the cost!

Payroll for franchises